5 Best-Selling Products from Kanebo KATE Tokyo, Popular and Affordable Japanese Makeup Products

Tuesday, August 14, 2018

5 Best-Selling Products from Kanebo KATE Tokyo, Popular and Affordable Japanese Makeup Products

Last month, I read an article in 2018 August issue of Biteki (美的), Japanese beauty magazine. The article shares the best-selling KATE makeup products. If you are an avid Japanese beauty lover, you have probably tried some KATE products already. KATE is an affordable makeup brand of Kanebo Cosmetics, which is one of the largest cosmetic companies in Japan. KATE have many excellent makeup products you should try. Today, I'm going to share five best-selling Kate makeup products with you. You can easily find Kate products at most drugstores in Japan, so if you are planning on visiting Japan, you should check these excellent ones there. :)

1. Kanebo KATE Double Line Expert LB-1 (ケイトダブルラインエキスパート LB-1）

KATE Double Liner Expert LB-1

850 yen
Can be purchased at many drugstores in Japan

KATE Double Liner Expert is incredibly popular eyeliner in Japan! KATE was selling their super popular Double Line Faker (It's previous version of this product.) for many years, and they just released this Double Liner Expert in February this year. According to Biteki magazine, 230,000 of this eyeliner were sold in three months!

As I mentioned in my previous entry, 3 Best Japanese Eyeliners, it's actually a breakthrough eyeliner, and it has been mentioned by many Japanese beauty bloggers and Japanese beauty magazines. Kanebo Kate is selling many kinds of eyeliners, but this eyeliner is very different from regular eyeliners. As you can see the photo below, this liquid eyeliner is very subtle brown.

KATE Double Liner Expert LB-1

This is an eyeliner to make fake shadow to get beautiful double eyelid look. Just add a little line at end of your eyelid crease to look longer. Then, apply on lower eyelid and blend with your finger. It makes your eyes bigger but very natural.

KATE Double Liner Expert LB-1

2. Kanebo KATE Super Sharp Liner EX BK-1 (ケイトスーパーシャープライナー EX BK-1)

KATE Super Sharp Liner EX BK-1

1,100 yen
Can be purchased at many drugstores in Japan

Kate Super Sharp Liner EX is also their best selling eyeliner. According to Biteki magazine, over 18 millions of this eyeliner have been sold since it was first released in 2005! This eyeliner won the best eyeliner award in Japan last year.

KATE Super Sharp Liner EX BK-1

Kate Super Sharp Liner EX was created by KATE and Pentel, one of the largest Japanese stationery companies. Many people review that the tip of this eyeliner is well made and it's incredibly easy to apply. It's slightly lighter than typical black eyeliner, and it's perfect for natural look. There are Black (BK-1), Dark Brown (BR-1) and Bitter Brown (BR-2) you can choose from.

KATE Super Sharp Liner EX BK-1

3. Kabebo KATE Smoky Round Eyes OR-1 (ケイトスモーキーラウンドアイズ OR-1)

KATE Smoky Round Eyes OR-1

1,200 yen
Can be purchased at many drugstores in Japan

KATE Smoky Round Eyes is their new natural shimmer eyeshadow palette. According to Biteki magazine, 650,000 of this eyeshadow were sold in just three months!

KATE Smoky Round Eyes OR-1

They have six kinds of eyeshadow palettes you can choose from. It's very easy to get a beautiful bigger eyes look with one palette. The most popular one is OR-1, Energetic Bright Orange.

KATE Smoky Round Eyes

OR-1 Energetic Bright Orange
RD-1 Elegant Red
PK-1 Feminine Pink
BR-1 Stylish Dark Brown
GN-1 Chic Deep Khaki
BU-1 Mode Dark Navy

4. Kanebo KATE Designing Eyebrow 3D EX-4 (ケイトデザイニングアイブロウ3D EX-4)

KATE Designing Eyebrow 3D EX-4

1,100 yen
Can be purchased at many drugstores in Japan

KATE Designing Eyebrow is their popular eyebrow powder. According to Biteki magazine, over 17 millions of this eyebrow powder have been sold since it was released in 2001! KATE Designing Eyebrow is also popular in Asian countries.

KATE Designing Eyebrow 3D EX-4

As I mentioned in my previous entry, 5 Best Japanese Eyebrow Makeup Products, one of the reasons why Japanese women love this product is that it can be used to contour nose. For eyebrows, blend the darkest color and the second darkest color. The lightest color is for nose contouring. Some people also use it as eye shadow. They have EX 4 Light Brown and EX 5 Brown, you can choose from. The most popular one in Japan is EX 4 Light Brown. Some people review that even if you have black hair, EX 4 Light Brown is good on you. As I mentioned in my previous entry, 14 Best Japanese Beauty Products I Purchased in Japan - Drugstore, Discount Store, Daiso and Loft Haul, I also purchased this EX 4 Light Brown and really really love it, and is one of the best Japanese beauty products I've purchased in Japan! It's perfect with my dark brown Asian hair.

KATE Designing Eyebrow 3D EX-4

5. Kanebo KATE Color Lip Tint Matte BE-2 (ケイトカラーセンサーリップティントN BE-2)

KATE Color Lip Tint Matte BE-2

1,100 yen
Can be purchased at many drugstores in Japan

KATE Color Lip Tint Matte is their new matte gloss. According to Biteki magazine, 420,000 of this matte gloss were sold in just two months!

KATE Color Lip Tint Matte

PK-2 Soft Pink → Coral Pink
BE-2 Sheer Beige → Pink Beige
RD-3 Deep Red → Bright Red

The gloss reacts moisture of your lips, so the color of gloss transforms your own color on your lips. Kate Color Lip Tint Matte has three kinds of colors you can choose from. The most popular color is BE-2, Sheer Beige (Pink Beige).

Kate Color Lip Tint has two textures, Oil and Matte. The Oil one is glossy gloss, and Matte one is matte gloss. Some people review that the Matte one is perfect for natural day look, and the glossy Oil one is perfect for night look. :)