As I mentioned in my previous entry, my husband and I visited Japan last year, and I purchased a lot of Japanese beauty products! Before visiting Japan, I always took time to research which products were trending and highly rated. In addition to exploring award-winning beauty products and top recommendations, I dove into countless Japanese reviews on @cosme, Amazon Japan, and YouTube videos. Based on all that information, I carefully selected what to add to my shopping list. You can check out my blog label, "Best Japanese Beauty Products," where I’ve curated the top-rated picks for you to make your shopping experience in Japan effortless. Today, I'm excited to share my discoveries— 11 skincare products that I bought during my trip. In my next entry, I’ll talk about the makeup products I found!
1. Softymo Deep Cleansing Oil (ソフティモ ディープクレンジングオイル)
Oil Makeup Remover
Purchased 210ml refill for 548 yen ($3.67) at DIREX discount store in Fukuoka.
Can be purchased at most drugstores in Japan.
Softymo Deep Cleansing Oil (ソフティモ ディープクレンジングオイル) |
As I mentioned in my previous entry, "4 Reasons Why I Love KOSE Softymo Cleansing Oil," I’m absolutely devoted to the KOSE Softymo Cleansing Oil series. This product used to be highly affordable, and I often found it on sale. However, when I visited Japan last year, I noticed that its price had increased by 65% compared to two years ago. Despite the rise, I still consider it an excellent makeup remover that's worth the price.
These are my entries related to this product.
■ 4 Reasons Why I Love Kose Softymo Cleansing Oil
■ 3 Best Japanese Cleansing Oils, Oil-Based Makeup Removers
■ 3 Best Japanese Makeup Removers You Can Find Drugstores in Japan (& 2 My Favorite Ones!)
■ Japanese Beauty Haul - 5 Makeup Removers I Purchased in Japan
2. CICA Makeup Removing Wipes (シカ メイク落としシート)
Makeup Removing Wipes
Purchased two 28-sheet packs for 298 yen ($2) at Soradonki at Haneda Airport
Can be purchased at Donki in Japan
CICA Makeup Removing Wipes (シカ メイク落としシート) |
When I stayed at a hotel in Haneda Airport, I visited Soradonki, a Donki discount store located there, and found these CICA Makeup Removing Wipes on sale. A set of two 28-sheet packs was only 298 yen, so I decided to give them a try. In my honest opinion, I love the MANDOM Bifesta Cleansing Sheet more than CICA Makeup Removing Wipes because CICA wipes contain less liquid. However, these wipes are made in Japan and do a great job of removing makeup.
3. Rohto Melano CC Premium Essence (ロート メラノCC しみ集中対策プレミアム美容液)
Vitamin C Beauty Serum
Purchased 20 ml for 1480 yen ($9.93) at Donki in Fukuoka
Can be also purchased at many drugstores in Japan
Rohto Melano CC Premium Essence (ロート メラノCC しみ集中対策プレミアム美容液) |
This is my favorite Japanese Vitamin C serum! As I mentioned in my previous entries, the Rohto Melano CC beauty serum has gained immense popularity in Japan in recent years. I noticed that my dark spots have gradually faded and become smaller over time. I'm always impressed that Rohto creates high-quality skincare products at such affordable prices!
These are my entries related to this product.
▪️Japanese Beauty Haul - 2 Japanese Beauty Serums I Purchased in Japan
▪️Back for More: Top Japanese Beauty Products I Can’t Live Without
4. Hada Labo Gokujyun Aging Care Emulsion (肌ラボ 極潤 薬用ハリ乳液)
Nyueki
Purchased 140 ml bottle for 1,000 yen ($6.71) and 140 ml refill for 900 yen ($6.04) at Yume Town in Fukuoka
Can be purchased at most drugstores in Japan
Hada Labo Gokujyun Aging Care Emulsion (肌ラボ 極潤 薬用ハリ乳液) |
This was my second purchase, and I absolutely fell in love with it! I learned that Japanese beauty experts say the Hada Labo Gokujyun Aging Care Emulsion (肌ラボ 極潤 薬用ハリ乳液) is one of the best "nyueki" (emulsions) you can buy at drugstores in Japan. It contains niacinamide, an ingredient known for reducing fine lines and wrinkles while also preventing hyperpigmentation.
Hada Labo Gokujyun Aging Care Emulsion (肌ラボ 極潤 薬用ハリ乳液) |
This time, I purchased one bottle and two refill packs to ensure my husband and I have enough to use until our next visit to Japan.
Hada Labo Gokujyun Aging Care Emulsion (肌ラボ 極潤 薬用ハリ乳液) |
These are my entries related to this product.
▪️Japanese Beauty Haul - 2 Japanese Emulsion Skincare Products I Purchased in Japan
▪️Back for More: Top Japanese Beauty Products I Can’t Live Without
5. Rohto Calamee Nosebum Gel (ロート カラミン ノーセバムジェル)
Moisturizer for Oily Skin
Got a 20g-gel sample with purchasing of Rohto Melano CC Premium Essence at Donki in Fukuoka
Can be purchased at many drugstores in Japan
Rohto Calamee Nosebum Gel (ロート カラミン ノーセバムジェル) |
This Rohto Calamee Nosebum Gel was a sample included with my purchase of the Rohto Melano CC beauty serum. I really love this moisturizing gel, which has a mattifying effect and helps control oiliness. I apply this gel to my forehead, which tends to get greasy in the afternoon, and I’ve noticed that it becomes less oily and the gel effectively prevents shine.
Rohto Calamee Nosebum Gel (ロート カラミン ノーセバムジェル) |
Rohto Calamee Nosebum Gel (ロート カラミン ノーセバムジェル) |
Rohto Calamee Nosebum Gel (ロート カラミン ノーセバムジェル) |
6. Keana Nadeshiko Rice Mask (毛穴撫子 お米のマスク)
Facial Sheet Mask
Purchased 10 Sheets for 650 yen ($4.36) at Donki in Fukuoka.
Can be also purchased at most drugstores in Japan.
Keana Nadeshiko Rice Mask (毛穴撫子 お米のマスク) |
Several years ago, the Keana Nadeshiko Rice Mask was hard to find in Tokyo because of its immense popularity. These days, it’s widely available at most drugstores. This face mask is still one of my favorites, and I even order it from Amazon US sometimes, so picking it up during my trip was a no-brainer.
Keana Nadeshiko Rice Mask (毛穴撫子 お米のマスク) |
These are my entries related to this product.
■ 10 Best Face Masks Won Beauty Awards in Japan
■3 Most Popular Facial Sheet Masks in Japan
■ Japanese Beauty Haul - Keana Nadeshiko Rice Mask, Best-Selling Japanese Face Masks!
■ 3 Best Facial Sheet Masks Loved in Japan This Year
■ 3 Best Japanese Facial Sheet Masks (No.1 Facial Sheet Mask on @cosme, Amazon Japan and Loft)
7. Kose Clear Turn Suhada Mask (コーセー クリアターン ごめんね素肌マスク)
Facial Sheet Mask
Purchased 7 Sheets for 598 yen ($4.01) at Donki in Fukuoka
Can be also purchased at many drugstores in Japan
Kose Clear Turn Suhada Mask (コーセー クリアターン ごめんね素肌マスク) |
This was my second purchase, and I really love this face mask. I discovered that my favorite YouTuber, Sumisho, who previously worked for a Japanese cosmetic company as a cosmetic scientist, recommends the Kose Clear Turn mask in one of his YouTube videos. According to LDK Beauty Magazine, this face mask is even better than many high-end facial masks.
Kose Clear Turn Suhada Mask (コーセー クリアターン ごめんね素肌マスク) |
These are my entries related to this product.
▪️Japanese Beauty Haul - 5 Face Mask Products I Purchased in Japan
▪️Back for More: Top Japanese Beauty Products I Can’t Live Without
8. Numbzin No.5 Sheet Mask (5番白玉グルタチオンCふりかけマスク)
Facial Sheet Mask
Purchased 4 Sheets for 991 yen ($6.65) at Kokumin Drugstore in Fukuoka
Can be also purchased at many drugstores in Japan
Numbzin No.5 Sheet Mask (5番白玉グルタチオンCふりかけマスク) |
I found that the Numbzin No.5 Sheet Mask (5番白玉グルタチオンCふりかけマスク) has gained immense popularity in Japan and even won the Best Face Mask Award of 2024 on @cosme. This face mask contains Liposomal Glutathione, nicotinamide, and vitamin C derivatives. According to many reviews, it effectively brightens skin tone and provides excellent moisture.
Numbzin No.5 Sheet Mask (5番白玉グルタチオンCふりかけマスク) |
Numbzin No.5 Sheet Mask (5番白玉グルタチオンCふりかけマスク) |
9. Biore UV Aqua Rich SPF50+ PA++++ (ビオレ UV アクアリッチ)
Sunscreen for Face and Body
SPF50+ PA++++
Purchased 70g (2.4 oz) for 598 yen ($4.01) at Soradonki at Haneda Airport
Can be also purchased at most drugstores and discount stores in Japan
Biore UV Aqua Rich SPF50+ PA++++ (ビオレ UV アクアリッチ) |
When I was at Soradonki in Haneda Airport, I found that Biore UV Aqua Rich sunscreen was on sale for 598 yen. It has SPF50+, which is perfect for staying outside for extended periods on sunny days. I used to use sunscreens with SPF30, but I wanted one with SPF50 since I love spending weekends outdoors, enjoying activities such as hiking and running. While staying at a hotel in Haneda Airport, I purchased this sunscreen and tried it. I was surprised by its lightweight texture—it’s not greasy and moisturizes the skin despite having such high SPF protection. That’s why I went back to Soradonki to buy four more! If you’re looking for good sunscreens in Japan, I highly recommend this one!
Biore UV Aqua Rich SPF50+ PA++++ (ビオレ UV アクアリッチ) |
Since the day I purchased this sunscreen, I have been wearing it everyday, and I absolutely love it! I've never noticed any tanning on my skin while using this sunscreen. It seems to effectively protect my skin against strong UV rays.
Biore UV Aqua Rich SPF50+ PA++++ (ビオレ UV アクアリッチ) |
Biore UV Aqua Rich SPF50+ PA++++ (ビオレ UV アクアリッチ) |
Sunscreen for Face and Body
SPF50+ PA++++
Purchased 110g (3.8 oz) for 499 yen ($3.34) at Trial discount store in Fukuoka
Can be also purchased at most drugstores and discount stores in Japan
Rohto Skin Aqua Super Moisture UV Gel (ロート スキンアクア スーパーモイスチャーUVジェル) |
I also purchased the Rohto Skin Aqua Super Moisture UV Gel (ロート スキンアクア スーパーモイスチャーUVジェル) because I wanted to explore more Japanese sunscreen products. This sunscreen is also quite popular in Japan. It boasts a high SPF, and many reviews highlight its exceptional ability to moisturize the skin. Rohto products never disappoint me—they are consistently effective and reasonably priced.
Rohto Skin Aqua Super Moisture UV Gel (ロート スキンアクア スーパーモイスチャーUVジェル) |
Rohto Skin Aqua Super Moisture UV Gel (ロート スキンアクア スーパーモイスチャーUVジェル) |
11. MK Protect Milk (MK プロテクトミルク)
Sunscreen for Face and Body
SPF50+ PA++++
Purchased 30g (1 oz) for 547 yen ($3.67) at Matsumotokiyoshi Drugstore at Haneda Airport Garden
Can be also purchased at most drugstores and discount stores in Japan
MK Protect Milk (MK プロテクトミルク) |
I purchased this sunscreen, MK Protect Milk (MK プロテクトミルク), which is one of the store-brand products from Matsukiyo, a Matsumotokiyoshi drugstore. Matsumotokiyoshi is a well-known drugstore chain in Japan. Previously, I had tried their popular facial lotion, and it worked quite well for me. That’s why I wanted to give their sunscreen product a try.
MK Protect Milk (MK プロテクトミルク) |
These are also my entries you might like.
♥Top 15 Popular Posts from Best Japanese Beauty Products
♥5 Most Popular Japanese Sunscreens Can Be Purchased at Drugstores in Japan
♥16 Best Japanese Beauty Products I Purchased in Japan - Drugstore, Discount Store, Daiso and Amazon Japan
♥3 Best Japanese Sunscreens with SPF50+ PA++++
♥3 Best Japanese Sunscreens Won Beauty Award This Year
♥Top 3 Japanese Powder Sunscreens
♥3 Best Japanese Sunscreen Products to Try This Summer
♥3 Best Japanese Eye Creams Won Beauty Award This Year
♥3 Best Facial Sheet Masks Loved in Japan This Year
♥7 Most Popular Japanese Facial Cleansing Wipes for Removing Makeup
♥7 Best Japanese Beauty Products Hall of Fame
♥Top 5 Life-Changing Japanese Beauty Products
♥Top 5 Most Popular Japanese Charcoal Soap
♥5 Best Japanese Facial Lotion (Toner), Kesyou-sui
♥The Most Popular Facial Sheet Masks in Japan
♥4 Reasons Why I Love Kose Softymo Cleansing Oil
♥10 Best Japanese Beauty Products on Amazon Japan, You Can Also Purchase Them at Drugstores in Japan
My entries related to Best Japanese Beauty Products can be seen here.
My entries related to Japan can be seen here.
My entries related to beauty can be seen here.
My entries related to Japan Haul can be seen here.
You can find my beauty entries by categories from here.